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Cher will lead an all-women lineup of performers for the Victoria’s Secret Fashion Show.
The 2024 Rock & Roll Hall of Fame inductee will headline the fashion show’s return to TV on Oct. 15, the brand announced on social media.
“It’s a woman’s world, so it’s understood that you can’t have a fashion show without the mother of fashion herself—@Cher!” the company wrote on Instagram.
Victoria’s Secret added that more performers were set to be announced for its “first-ever, all-women lineup.”
The retailer announced in May that its annual fashion show, which hasn’t been held since 2018, will officially return later this year. “We’ve read the comments and heard you,” the caption of an Instagram video said.
A Victoria’s Secret spokesperson confirmed the news in a statement to USA TODAY, saying the 2024 fashion show “will deliver precisely what our customers have been asking for — the glamour, runway, fashion, fun, wings, entertainment — all through a powerful, modern lens reflecting who we are today.”
L Brands, Victoria’s Secret’s former parent company, canceled the fashion show in 2019, and it hasn’t been held since then. At the time, the brand cited its effort to “evolve the marketing of Victoria’s Secret,” and the decision came amid declining ratings for the event.
Cher, 78, is having a big year. In April, Cher received the iHeartRadio Music Awards’ Icon Award and, later that month, was announced as a 2024 Roll & Roll Hall of Fame inductee.
In December, Cher told Kelly Clarkson on her talk show that she feels the Rock Hall snubbed her for many years.
