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WHAT HAPPENED?
The former Liverpool boss, who walked away from management at the end of the 2023-24 campaign, has taken on a new job as head of football for energy drink giants Red Bull. He will be overseeing events at seven different clubs, spread across four continents.
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GettyTHE BIGGER PICTURE
One of those is RB Leipzig, who have courted controversy in German football for supposedly circumventing the country’s “50+1” ownership model. Klopp said as recently as 2022: “I know how much the Red Bull idea is criticised by traditionalists, and I’m one of them too.” He is now involved with said brand.
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GettyDID YOU KNOW?
BVB supporters have reacted to the news of Klopp’s appointment by Red Bull by stating that “football is dead” and the man at the centre of the controversy is “dead to me”. Others have said that the news makes them “feel sick”, with Klopp saying his new role “could not excite me more”.
WHAT NEXT?
Pundits have also stuck the boot in on Klopp, with Sport1 claiming that he has “destroyed his image with one step” and “sold out on everything he stood for all these years”. Meanwhile, a piece from Ruhr news outlet WAZ ran with the headline “Klopp stands for everything that’s going wrong in football” as the ex-Liverpool boss is accused of putting financial gain ahead of personal and sporting principles.
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